The Japan Times OnlineOutdoor music festivals where concertgoers can pamper themselves with hot springs and barbecues are growing in popularity as resort areas learn how to reap the economic windfall.
"At night, you can enjoy seeing a starlit sky and feel relaxed in nature," said Miho Imamura, a cafe manager from Tokyo who came to Asagiri Jam, an October music festival held in Fujinomiya, Shizuoka Prefecture. The show allowed her to camp out while catching her favorite groups on stage.
The music at the festivals is mostly pop or rock 'n' roll. Outdoor music festivals started in Europe and North America in the mid-20th century and started getting popular in Japan in the late 1990s.
http://www.japantimes.com/cgi-bin/getarticle.pl5?nn20051119f2.htm
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